為推進(jin)(jin)出版(ban)(ban)物發(fa)行(xing)行(xing)業的改革和(he)創新，有針對(dui)(dui)性(xing)地研(yan)究解(jie)決當前出版(ban)(ban)物發(fa)行(xing)業存在(zai)(zai)的突出問(wen)(wen)題(ti)(ti)和(he)難(nan)題(ti)(ti)，特(te)別是(shi)中(zhong)(zhong)(zhong)小(xiao)學館配圖(tu)(tu)(tu)書(shu)(shu)(shu)(shu)(shu)市(shi)場存在(zai)(zai)的問(wen)(wen)題(ti)(ti)，福建省(sheng)(sheng)出版(ban)(ban)物發(fa)行(xing)業協(xie)會(hui)(hui)于2015年(nian)上半(ban)年(nian)組織開展了(le)(le)(le)一(yi)(yi)次(ci)中(zhong)(zhong)(zhong)小(xiao)學館配圖(tu)(tu)(tu)書(shu)(shu)(shu)(shu)(shu)市(shi)場調(diao)研(yan)活動。調(diao)研(yan)活動經過前期(qi)組織策劃(hua)、中(zhong)(zhong)(zhong)期(qi)實(shi)地調(diao)研(yan)、后期(qi)整理匯總(zong)等工作，前后歷(li)時(shi)(shi)近半(ban)年(nian)，取(qu)得圓滿成功(gong)。特(te)別是(shi)2015年(nian)3月(yue)朱欣欣會(hui)(hui)長帶領本會(hui)(hui)副會(hui)(hui)長張滬平、秘書(shu)(shu)(shu)(shu)(shu)長楊彩(cai)虹歷(li)時(shi)(shi)半(ban)個月(yue)，深入九地市(shi)，走訪13個市(shi)、縣(xian)新華(hua)書(shu)(shu)(shu)(shu)(shu)店、民營書(shu)(shu)(shu)(shu)(shu)店，通(tong)過召開座(zuo)談會(hui)(hui)、實(shi)地探訪和(he)問(wen)(wen)卷(juan)調(diao)查(cha)等方式，對(dui)(dui)全省(sheng)(sheng)39所中(zhong)(zhong)(zhong)、小(xiao)學校(xiao)圖(tu)(tu)(tu)書(shu)(shu)(shu)(shu)(shu)館裝(zhuang)備(bei)圖(tu)(tu)(tu)書(shu)(shu)(shu)(shu)(shu)情況進(jin)(jin)行(xing)了(le)(le)(le)一(yi)(yi)次(ci)全面摸(mo)查(cha)了(le)(le)(le)解(jie)，收集了(le)(le)(le)福州、閩清、連江、廈門、寧德、福安、福鼎、霞浦、壽(shou)寧、古田、莆田、泉州、安溪、漳州、龍(long)海、長泰、云霄、龍(long)巖、漳平、永定(ding)(ding)、三明、建陽、建甌、浦城等26個縣(xian)市(shi)的調(diao)研(yan)報告，取(qu)得了(le)(le)(le)寶(bao)貴(gui)的第(di)一(yi)(yi)手(shou)資料。之后，省(sheng)(sheng)發(fa)協(xie)秘書(shu)(shu)(shu)(shu)(shu)處(chu)對(dui)(dui)這些資料進(jin)(jin)行(xing)了(le)(le)(le)初步整理，形成了(le)(le)(le)調(diao)研(yan)報告，并聯手(shou)《海峽都市(shi)報》，對(dui)(dui)本次(ci)調(diao)研(yan)活動進(jin)(jin)行(xing)了(le)(le)(le)報道(dao)，刊發(fa)了(le)(le)(le)《讓孩子在(zai)(zai)校(xiao)園圖(tu)(tu)(tu)書(shu)(shu)(shu)(shu)(shu)館里真正讀到好(hao)書(shu)(shu)(shu)(shu)(shu)》和(he)《<智斗小(xiao)三>是(shi)怎樣流入校(xiao)園圖(tu)(tu)(tu)書(shu)(shu)(shu)(shu)(shu)館的》兩篇閱(yue)讀調(diao)查(cha)系列報道(dao)，在(zai)(zai)社會(hui)(hui)上引起(qi)一(yi)(yi)定(ding)(ding)反響(xiang)。