2018年(nian)12月26日，由京(jing)(jing)東數科(ke)、京(jing)(jing)東物流(liu)和圖(tu)(tu)靈(ling)教育科(ke)技(ji)主辦(ban)，天津(jin)市牛子(zi)牛文化(hua)傳播(bo)有限公(gong)司承辦(ban)，天津(jin)市、山西省出版物發行業(ye)協會(hui)等單位協辦(ban)的中(zhong)國圖(tu)(tu)書(shu)行業(ye)無(wu)界(jie)(jie)零售創新峰會(hui)暨圖(tu)(tu)靈(ling)4.0——京(jing)(jing)東賦(fu)能的圖(tu)(tu)書(shu)無(wu)界(jie)(jie)零售創新解決(jue)方案發布會(hui)在天津(jin)召開(kai)。峰會(hui)以“連接+無(wu)限可能”為主題(ti)，聚焦圖(tu)(tu)書(shu)零售店(dian)智慧(hui)升(sheng)級(ji)，并同時宣布了國內首個圖(tu)(tu)靈(ling)“4.0智慧(hui)書(shu)店(dian)”在天津(jin)開(kai)始運(yun)行。

京東大(da)(da)數據顯(xian)示，近(jin)三年來，全國(guo)的圖(tu)(tu)書(shu)(shu)(shu)銷量(liang)及用戶數都在(zai)不斷增(zeng)長，全民閱讀不斷深(shen)入。大(da)(da)眾對圖(tu)(tu)書(shu)(shu)(shu)的需(xu)求體(ti)量(liang)并沒有(you)減少，改(gai)變的只是獲取（譬如(ru)網購(gou)）和(he)(he)閱讀的方式（譬如(ru)電子閱讀）。2017年，中(zhong)國(guo)圖(tu)(tu)書(shu)(shu)(shu)零(ling)售(shou)(shou)總(zong)額為(wei)(wei)(wei)88.68億元，同比增(zeng)長6.67%，繼續(xu)延續(xu)了(le)近(jin)年來的增(zeng)長勢頭。網上書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)渠道依然是市場增(zeng)長的主要推動力(li)，實(shi)現(xian)了(le)25.82%的增(zeng)長。而(er)另一方面，實(shi)體(ti)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)則(ze)依然未能走出負增(zeng)長的困(kun)境——2018年上半年實(shi)體(ti)店(dian)(dian)(dian)(dian)圖(tu)(tu)書(shu)(shu)(shu)零(ling)售(shou)(shou)市場銷售(shou)(shou)額增(zeng)長-2.93%。正是在(zai)這(zhe)個背景下，京東科技賦能圖(tu)(tu)靈(ling)無界(jie)(jie)零(ling)售(shou)(shou)智(zhi)慧書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)解(jie)決方案(an)應運而(er)生(sheng)。圖(tu)(tu)靈(ling)“4.0智(zhi)慧書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)”解(jie)決方案(an)是京東“無界(jie)(jie)零(ling)售(shou)(shou)”理念在(zai)零(ling)售(shou)(shou)書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)行業的系統性應用。圖(tu)(tu)靈(ling)以智(zhi)能科技和(he)(he)大(da)(da)數據為(wei)(wei)(wei)依托(tuo)，以“無界(jie)(jie)零(ling)售(shou)(shou)”為(wei)(wei)(wei)導向，將書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)商品動銷價值(zhi)轉化為(wei)(wei)(wei)顧客品質服務提升為(wei)(wei)(wei)核心(xin)價值(zhi)，建立全新的書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)生(sheng)態體(ti)系。此外(wai)，還(huan)對傳統書(shu)(shu)(shu)店(dian)(dian)(dian)(dian)進行全面的智(zhi)慧化和(he)(he)生(sheng)活休閑(xian)改(gai)造。